smart Europe awards Autorola five-year European fleet remarketing contract
smart Europe GmbH has announced a new five-year contract with the Autorola Group. Autorola will set up and run the European fleet remarketing infrastructure for smart´s brand new range of 100% electric cars.
Autorola’s Fleet Monitor, a web-based asset management IT platform, will be rolled out to enable an efficient end-to-end vehicle remarketing management process across Europe.
The Fleet Monitor system will be the backbone of smart’s relationship with rental, car sharing and subscription companies. It will enable smart to consistently track each car’s status including mileage, servicing history and current location.
Furthermore, Autorola ensures integration of data from all of smart´s relevant partners for logistics, inspection and storage. All respective processes will be managed in a holistic and efficient context. The main target is a fast reintegration of smart remarketing vehicles into the retail process via Autorola’s pan-European online Marketplace, towards the future smart agency network.
The platform roll-out includes Germany, France, UK, Italy, Spain, Belgium, Netherlands, Portugal, Austria, Switzerland and Sweden.
André Janssen-Timmen, COO, smart Europe GmbH, said: “We are setting up our own, strong remarketing capability right from the start. Our focus is not only on the first cycle, but also on 2nd and 3rd. We believe that Autorola for us is exactly the right partner for this endeavor.”
“We are very excited about working with smart to set up and manage their remarketing strategy for the next five years,“ explained Morten Holmsten, Global Director, Autorola Marketplace.
“Our Fleet Monitor asset management system and Marketplace online used car platform has been developed to integrate with one another and offer clients, like smart, a seamless and very effective “cradle to grave” remarketing solution,” he added.