INDICATA Market Watch: Online B2C stock levels now 13.9% down in a year
Online B2C stock levels now 13.9% down in a year
Online B2C used car sales fell for the third consecutive month-on-month in January as sales dropped 3.5% versus December and 10.6% against January 2021.
Whilst sales fell for all powertrains compared to the previous month online B2C BEV sales in January were 10% higher than January 2021 whilst hybrids increased sales by 16% over the same period.
For some of last year manufacturers were supporting the used car market with tactical registrations, but the 25% year-on-year reduction in the sale of cars under 1-year-old indicates less of an appetite to continue this trend so far into 2022. This could be due to the semiconductor issue making the fulfilment of new car sold orders a higher priority.
Dealers and traders are struggling to source the right quality stock and despite sales demand falling month-on-month resulting in stock turn for three of the four powertrains falling in January compared to December it was not enough to halt the erosion of stock levels. Going into February online B2C stock levels were a further 1.3% down on the start of the previous month and 13.9% down on the previous year.
Our price index is based on a consistent pool of vehicles indexed against January 2021 and has been reset for the start of the new year which creates a typical uplift of around 2%-4%, followed normally by a lifecycle driven downward curve in average prices. The shortage of the right quality stock across Europe means prices are rising everywhere but with demand not as strong as in some markets it seems prices are plateauing in the Netherlands.
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Background
On the 24th of March INDICATA published its first White Paper “COVID-19 To what extent will the used car market be affected (and how to survive)?”. This document explored:
Early market trends - Initial impact of the virus and the social distancing measures implemented.
Market scenarios – A range of impacts based on infection rate development and historical market data.
Mitigation – Risk assessment by sector coupled with potential corrective actions.
We committed to keeping the market updated with live data, volume, and price, to keep abreast of the fast-moving environment.
As such we are pleased to announce “Indicata Market Watch”.
How do we produce our data?
Indicata analyses 9m Used Vehicle adverts across Europe every day. To ensure data integrity, our system goes through extensive data cleansing processes.
The Sales (deinstall data) in this report are based on advertisements of recognised automotive retailers of true used vehicles. As such, it does not include data related to private (P2P) advertisements.
Where an advert is removed from the internet, it is classified as a “Sale”.
Appendix
INDICATA Market Watch January 2022 (The Netherlands)
INDICATA Market Watch January 2022 (Europe)
